Each brand has a well-defined identity, with a specific values which are reflected in the product offering, features and design, as well as in appropriate communication mechanics.
We remain convinced that our balanced business model, combining profitable growth and a resolutely responsible approach, creates value for all and plays a full part in our contribution to better living in households around the world.
Schaerer, Groupe SEB’s Swiss professional coffee brand celebrated its 125th anniversary this August. Part of the WMF Group since 2006, Schaerer’s history began in 1892 when its founder Maurice Schaerer opened a store selling surgical and medical devices until he developed its first domestic coffee machine in 1924. The brand is now a leading name in professional coffee machines!
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