Each brand has a well-defined identity, with a specific values which are reflected in the product offering, features and design, as well as in appropriate communication mechanics.
We remain convinced that our balanced business model, combining profitable growth and a resolutely responsible approach, creates value for all and plays a full part in our contribution to better living in households around the world.
ADN
Two observations: €630 million in products are destroyed each year; and close to 9 million people live under the poverty line.
L'Agence du Don en Nature ("donation in kind agency", or ADN) collects new, non-foodstuff products of everyday necessity from manufacturers, stores them and redistributes them to over 800 organizations fighting against exclusion and precariousness.
Thanks to the donations of over 130 sponsor companies, ADN distributed 4,7 million products, representing 1,533 tonnes of waste avoided, benefiting 900,000 people.
Fonds Groupe SEB, a founding partner of ADN, has supported the organization in its work since its founding in 2008.
Over 290,000 Groupe SEB products have been redistributed since 2010.
Website : http://www.adnfrance.org/
Other link : https://www.youtube.com/watch?v=n7YceRJ-kq8
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